Hogarth – Buttered Toast and Sea Salt

By Hogarth

(15 customer reviews)


Inspired by Karl and Marina’s regular breakfast routine, this 48% milk chocolate is flavoured with rye bread and pure New Zealand butter.

In stock



It’s a morning ritual for Hogarth’s founders to start their day with a piece of rye toast and pure New Zealand butter. Using classic Vogels Original bread and sumptuous butter, they’ve put that savoury and salty feast into a chocolate bar.


Karl Hogarth began a nautical career as a 15-year-old deck boy before becoming captain and moving into the gas and oil industry. He discovered chocolate in Guatemala, and was amazed at the variety of flavours he encountered. He soon decided to make his own chocolate in his shed and sell it at the local farmers’ market in Nelson, New Zealand, where he lives with his wife, Marina. He was amazed at the reception, and Hogarth Chocolate was born. Now popular around the world, Karl and Marina love experimenting with new flavour combinations, which they continue to try out at the Nelson farmers’ market every Saturday morning.


Hacienda Victoria is a 500-hectare cocoa plantation about half an hour from Guayaquil, Ecuador. Established in 2012 by Carlos Eduardo García Fuentes and named after his wife, Victoria, the estate is leading the way in sustainable, socially responsible cocoa agriculture.

Additional information

Weight 70 g
Type of Chocolate

Cocoa Percentage

Cocoa Content

Maker Country


Lifestyle and Diet
Bean Origin

15 reviews for Hogarth – Buttered Toast and Sea Salt

  1. Gill E.

    This bar is absolutely delicious. Grown up but not too serious! I loved it. The only problem was I ate it far too quickly!

  2. wadding

    Surprisingly average, shame really.

  3. Liam S.

    It’s a subtle hint of rye toast but it’s definitely there and mixed with the salt, I thought it added to a sweet and full dark chocolate flavour. Do not order this if you’re expecting an overly sweet milk chocolate bar – it is a balance of sweet/salt and a strong dark chocolate flavour! Great in small doses as it is quite rich, I loved it!

  4. Winsome d.

    I think it was a superb chocolate, but it’s hard to say as my husband ate the whole bar before I got a chance to sample it!

  5. rdparker21

    Very nice but expecting something phenomenal after watching Sunday Brunch, hence buying two bars as it was difficult to get old of and Cocoa runners were the only supplier to come up trumps. The taste of buttered toast was not as noticeable and albeit dark chocolate it did seem a little more creamy. Enjoyed the direct hit of salt on the bottom too. Don’t think would order another one though!

  6. Martina J.

    This one is trippy! I could really feel the bread in the texture of the bar, to the point that it was a bit chewy. I loved the flavour — I wouldn’t say it evokes toast, but it has a great salty, buttery taste.

  7. Alison P.

    Sadly doesn’t live up to the rave reviews it received on Sunday Brunch. I was expecting milk chocolate, and this is dark, and I just don’t get any hint of buttered toast (and I love Vogel bread!). Sorry!

  8. Zoe A.

    Absolutely delicious!

  9. Mark W.

    Beautiful chocolate, guess you have to pay for this level of quality. Not sure its worth the premium price though… Like most others I was intrigued following the piece on Sunday Brunch and had to satisfy my curiosity. Cocoarunners were the only suppliers and I’m delighted to have found them!

  10. Andrew T.

    Incredible taste, surprisingly similar to buttered toast! The buttery texture is smooth and moorish!

  11. Lucy F.

    I just HAD to try this bar after seeing the rave reviews on Sunday Brunch, and was eagerly anticipating it’s arrival….only to be left slightly disappointed. Don’t get me wrong, it’s a fine bar. Nice and creamy, with a definite salty, buttery taste that’s both unusual yet quite tasty. It’s probably my fault for setting my expectations so high and expecting that mind-blowing ‘wow’ moment that just never came, but I definitely feel like I regret spending so much on it for what it was.

  12. John B.

    Really good flavour combination. Lovely and smooth and complex – if a little pricey.

  13. Claire H.


  14. Kate A.

    Properly indulgent. Sweet, salty and a little bit addictive!

  15. Anastasiya M.

    So smooth and perfectly balanced sweet&salty taste. Hard to resist!

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Maker description

Energy2360kJ / 564kcal
of which
- saturates22.3g
of which
- sugars28.8g
Cereals containing gluten, peanuts (traces), soybeans (traces), milk, nuts (traces)
Cocoa beans, sugar, cocoa butter, bread, skim milk powder, salt, sunflower lecithin